What are the 10 steps in the marketing research report?
This report should present your findings after conducting primary research of actual and or prospective smart home product users. In the report you are to present the situation and background causing the opportunity or problem, the research objective(s), the strategy for methods used, limitations, analysis/recommendations, and appendices (data visualization). The report should be 4-7 pages not including the appendices. Report Outline: Situation Background Research Objectives Strategy for Methods Used Limitations Analysis and Recommendations Appendices
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